home inspector marketing

Home Inspection Online Marketing: 3 Video Trends Home Inspectors Need Be Aware Of

  Videos have become more and more of a staple when it comes to home inspection online marketing for practically any industry. People all over the country are tuning out words and hitting the Play button, so it’s important for home inspectors to understand what they’re watching and why. Search engine algorithms change as internet user’s tastes change, and video has been king for a while now. Having a video thumbnail can potentially double your search traffic! For better online marketing for home inspection, keep the following trends in mind so you aren’t left behind. Short, Snappy Videos Pick a topic, condense the information, and then make a video in 60 seconds or less. You may want to team up with a real estate agent and record a quick dialog with them about ...Read More

How To Become a Home Inspector

The consumer movement has spawned a new breed of savvy and demanding home buyers who want to know all they can about their potential home before making their final decisions. As a result, the opportunity is there for you to become a successful home inspector. Becoming A Certified Home Inspector While the numbers continue to grow, the American Society of Home Inspectors (ASHI) estimates that 77 percent of the homes sold in the United States and Canada today are inspected prior to purchase. This means that the market is still underserved and that the remaining growth potential is considerable. This trend leaves room for many to become a home inspector and construct a home inspection career, or even begin a home inspection company. While the market determines what a home inspector can charge ...Read More