The consumer movement has spawned a new breed of savvy and demanding home buyers who want to know all they can about their potential home before making their final decisions. As a result, the opportunity is there for you to become a successful home inspector. Becoming A Certified Home Inspector While the numbers continue to grow, the American Society of Home Inspectors (ASHI) estimates that 77 percent of the homes sold in the United States and Canada today are inspected prior to purchase. This means that the market is still underserved and that the remaining growth potential is considerable. This trend leaves room for many to become a home inspector and construct a home inspection career, or even begin a home inspection company. While the market determines what a home inspector can charge ...Read More
Direct mail is one of the best ways to get your most powerful sales message in front of the eyes of people that can refer you business and it can be very profitable when done correctly. Check out this video to learn more!
With all marketing strategies you have to make a positive return on investment or you can't continue the strategy and marketing Non-Top Producers is no exception. One dollar in and $1.25 out is not winning strategy so with Non-Top Producer marketing you really have two good options… 1. Direct mail 2. Personal real estate office visits If your one-man shop or a small multi-inspector firm and you don't have enough time to get out and visit the offices or getting out and visiting the offices is not really your thing, then direct mail should be your first go to strategy for marketing Non-Top Producers. When I opened Southern Home Inspection Services in 1997 we used direct mail exclusively to gain traction in the market in the first year. Only in year two did we develop relationship marke...Read More
No, we're not talking about a secret cabal of evildoers out to take over the world. 🙂 A Mastermind Group is simply an alliance of two or more individuals dedicating themselves to a specific goal. Think About This… There is synergy of energy, commitment, and excitement that participants bring to a Mastermind Group. The beauty of Mastermind Groups is that participants raise the bar by challenging each other to create and implement goals, brainstorm ideas, and support each other with total honesty, respect and compassion. Mastermind participants act as catalysts for growth, devil's advocates and supportive colleagues. With that said. The Savvy Inspector is opening up two more Mastermind Groups in May 2014! Group 1: You must have 1-5 inspectors to be eligible. Group 2: You must h...Read More