I think that you would agree with this statement…
Even with the inventory shortage and rising mortgage rates there will always be people who are going to buy a home, now the numbers may be less but there will still be buyers. Heck, I bought a home when mortgage interest rates were 17% and so did many others. ;-(
But here's the problem.
You may be relying heavily on real estate agents for referrals right now and many of those agents are non-top producers. Non-top producers always have fewer sales when the real estate market is somewhat troubled.
So in order to Bulletproof Your Business against the inventory shortage and increasing mortgage interest rates you need to spend more of your marketing efforts going direct to the public for business.
In the next few posts, I'm going to share with you what I think are the four best online marketing tools for your home inspection business to use to help you reduce your reliance on real estate agents in order to Bulletproof Your Business.
Now I don't want you to think that I am anti-real estate agent because I'm not. Heck, my real estate agent was so good I married her. 😉 However, I want you to be able to extend your reach to way more home buyers by leveraging the Internet for business.
I promise that the emails we send you will be brief but full of actionable information to help you achieve your goals, regardless of the condition of the real estate market.
I don't know if you've heard but The Savvy Inspector Workshop is Arlington, TX this year on October 5-7, 2017 any the theme is Bulletproof Your Business.
We have set up 27 breakout sessions that are totally dedicated to bulletproofing your business, Plus, when you attend the TSI Workshop you will have access to the participants web pages with all of the breakout session recordings, mind maps and resources. No other home inspection marketing education provider does that.
And guess what…
We have a killer early bird special going on right now. Below is a link to check out the early bird special.