Author: Beth

Do You Love Google Or Hate Them?

Google My Business, formerly known as Google Places can be very helpful in marketing your home inspection firm. It is a one-stop listing that displays your reviews, website address, photographs and much more and Google is where the searchers are. Ninety two percent of mobile searchers and sixty six percent of desktop search occurs on Google. That’s huge! However, at The Savvy Inspector, we h...Read More

Three Reasons To Have A Home Inspection Website That Converts

The first reason to have a home inspection website that converts visitors into paying customers is so that you can get home inspections directly from the public. A lot of inspectors are marketing strictly to real estate agents and overlook the opportunities to go to the public. Going to the public is the direction that everybody needs to be heading in because there are fewer and fewer agents in th...Read More

Go Direct To The Public To Bulletproof Your HI Business

I think that you would agree with this statement… Even with the inventory shortage and rising mortgage rates there will always be people who are going to buy a home, now the numbers may be less but there will still be buyers. Heck, I bought a home when mortgage interest rates were 17% and so did many others. ;-( But here’s the problem… You may be relying heavily on real estate agents f...Read More

External Threat #2 To Your Home Inspection Business

In my last blog post, I detailed how the inventory shortage was having a serious negative effect on home inspectors in many areas across the country. Hopefully you took a minute to visit the blog post to watch the SWOT video. If not, here is the link again… Today I want to talk about the second threat to your home inspection firm and that is rising interest rates. Higher rates can have a neg...Read More

Is Your Home Inspection Schedule Totally Full?

Many home inspectors are having to turn away business and even those who never wanted to be a multi-inspector firm are reconsidering their position because of the demand for inspections right now. Ken Compton here from The Savvy Inspector and I wanted to congratulate you if you have a packed schedule now but I also want to make sure that you are an effective “Marketer of Home Inspection Serv...Read More

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