Author: Beth
Is Your Website ADA Compliant
What is an ADA Compliant Website, and Why is it Important for Your Business? The ADA or the Americans with Disabilities Act of 1990 is a civil rights law that prohibits discrimination against people with disabilities, including physical and mental conditions. It covers several areas, including, but not limited to, transportation, employment, public accommodations, and communications. It applies to...Read More
Should I Stay In Touch With My Prior Clients?
The answer is YES! Your prior clients are your best referral sources. When you do a good job for them, they want to sing your name out to anyone they know who is looking for a home inspector. But, if you don't stay in touch with them, after some time, they will forget you, even if you did a Spectacular Job! So stay in front of your prior clients with some sort of consistent email newsletter. The S...Read More
Percentage of Business From Google Search?
On our Member's Only Monthly FAQ Call, this question was asked about Google My Business: Question: What percentage of business should a home inspection company aim for from Google Search? Answer: According to a new report, 97% of people search online to find local businesses, and Google is by far the market leader. A typical business receives 59 actions from their GMB listing each month. Google id...Read More
Beware Of Copyright Infringement Email Messages
Have you ever received an email saying you are violating someone's copyright-protected image(s)? Usually, it will come from a Contact form or some other type of form on your website. It will look something like this official notification email below: The purpose is to scam you into downloading a virus, so be aware of these types of emails. Look at the email, look at the email address, read through...Read More
COVID-19 And Your Home Inspection Business
COVID-19 And How You Can Keep Your Home Inspection Business Alive! It's up to all of us to slow the spread of COVID-19. Everyone, including young and healthy people, should avoid large gatherings during this time. Stay up-to-date with public health guidelines from cdc.gov. But we still have to Live Our Lives and Work. So we just need to be more selective in the things that we do to market our home...Read More